Live. Work. Play. where the narrowly focused niche is southern california -- all of it.
about where we live work play
Newport Harbor sea lion on a dock
Have I finally done it? I've been trying to capture all that Southern California means to me and the diversity of not just my experiences, but the incredible variation that's inherent to the region.
Conventional wisdom is a website should have a narrow focus so it appeals to the interests of a specific audience. The demographic should be ... the topic should be ... the writing style should be ... TRASH THAT! Welcome to my conventional wisdom. Our common bond, or niche, is living, working, and playing in a part of the world that has a lot to offer.
As a person, I'm genuinely interested in the way people live around me, the work environment, and places to go and have fun. I know my age, but I'm actively involved with people ranging from elementary school ages to folks who are closing in on a century old.
Shred culture, places like the clubs on Robertson at San, the churches, nonprofits, entrepreneurs, and government officials who make an impact on our quality of life all have importance as topics. Not to mention the filmmakers, musicians, actors and performers of all varieties who entertain us and cause to look at ourselves with new perspectives.
Plus, we can learn something of value from someone else whom we normally wouldn't interact with, discover a neighborhood that we may not typically visit, and get some great tips for careers and date ideas.
I'd love to hear from you. What would you like to read about and watch on video on this site? You can contribute and stay tuned for how you can generate exposure for your business and support this effort.
For story ideas and to ask about contributing, drop me a line:
email: firstname.lastname@example.org ph: 818-667-1789
Don Simkovich, MA
Snow above Pasadena. Image taken 2012.
Crowds abound, but places like this beach near Ventura's Harbor Village gives you space to ponder.